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CORPORATE IDENTITY

By carefully managing every aspect of your brand a distinct corporate identity is established. Brands with strong identities are generally more appealing to their target audience.

Philosophy   |   Turfscape

Philosophy
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A wellbeing beauty brand of skincare, where science and inspiration meet.
Philosophy combines dermatological science and the power of nature to transform your skin. Mental health and philanthropic initiatives are the cornerstones of the company.

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Philosophy Packaging – Little Black Books

Gift packaging designed for large and compact makeup palettes.
Vintage illustrations were used to maintain continuity with vintage photos used on other packaging. The cardboard box was used inside-out, to enhance the minimalist design aesthetic. 

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Philosophy Gift Sets – Brochure

This tiny brochure is the size of a business card. The multi-panel brochure gives the consumer a quick look at all of the gift sets Philosophy has to offer and easily fits inside a purse.

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Philosophy – Retail Space

Fixtures, flooring, and walls were designed to be congruent with the aesthetic established by the Philosophy package design. Brushed aluminum, light wood, and black countertops are consistent with the brand's minimalist appeal. 

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Philosophy Men's Products – Ad Series

These ads were designed to target various types of men. Black and white photos and clever copy entertain and invite viewers to get to know the Philosophy product line. The layout and design elements are consistent with the Philosophy brand.

Turfscape
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Turfscape is an artificial turf company specializing in a wide variety of applications:
residential, commercial, municipal. It is a spinoff of its parent company,
UBU Sports, a turf company specializing in sports applications.

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Turfscape – Brochures

This series of brochures was designed to reach the three main targets of Turfscape:
Residential, Commercial and Municipal. There are unique benefits for each market.

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Turfscape – Sample Box

Box holds a turf sample large enough on which to step.
Label on the front customizes the universal box for a variety of different samples.

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Turfscape – Door Hanger

Door Hanger with contact information on the reverse side.
Distributed in neighborhoods while turf is being installed.

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Turfscape – Vehicle Wraps & Ad Specialties

The corporate identity is maintained through all aspects of Turfscape's visual posture.

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